The need
Today’s shoppers are increasingly shopping according to highly nuanced preferences and lifestyle needs, while also trying to be healthier overall.
The solution
Pinto tags and classifies product inventories across today’s most critical health, dietary, and lifestyle needs, providing personalized guidance on which products are the best choices for any given shopper.
Power today's key health & wellness use cases
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Features
Health & Lifestyle Filters
Use health and lifestyle filters to help shoppers find the best products for their individual needs.
Substitutes & Recommendations
Provide shoppers with personalized product substitutes and recommendations that best align with their wellness goals.
Nutrition Ratings
Support customers in making healthy on-the-go decisions via Pinto’s Nutrition Rating Program that accurately scores the healthfulness of each product.
Showcase Product Benefits
Highlight key qualities of each product as it relates to shopper health & wellness goals — for example, No Added Sugar, Whole Grains, Plant-Based, Nutrient-Dense, High Fiber, Heart Healthy, Clean Label, and more.
Data highlights
About the dataUse smart data to support today's health-driven shopper
Health Condition Tags
Computed data tags covering key health conditions like Heart Health, Diabetes Health, Kidney Health, Low FODMAP, and more.
Lifestyle & Diet Tags
Computed data tags covering key lifestyles and diets like Keto, Paleo, Gluten Free, Vegan, and more.
Allergy & Intolerance Tags
Complete list of allergens and intolerances found in each product.
Ingredient Preference Tags
Computed data tags covering key ingredient preferences like No Added Sugar, Lactose-Free, Whole Grains, and more.
Nutrition Preference Tags
Computed data tags covering key nutrition preferences like Plant Protein, Healthy Fats, Nutrient Dense, and more.
Ingredient Data
Complete and accurate ingredient data for every product.
Full Product Facts
Full nutrition, drug, supplement and other facts relevant to the product.
FDA Nutrient Content Claims
Computed data tags covering full FDA nutrient content claims, such as High Protein, Low Sodium, Heart Healthy, and more.
Sustainability Tags
Data tags covering key sustainability preferences like biodegradable packaging, country of origin, ingredient sourcing, and more.
Use cases
Explore other use cases powered by Pinto
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